Privacy Policy - Empowered Mom Hq

1. Introduction

Empowered Mom HQ (“we,” “our,” or “us”) is firmly committed to protecting the privacy and personal data of our users. We understand that the confidentiality, integrity, and accessibility of your data are vital to establishing and maintaining trust. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website, empoweredmomhq.com. We adhere to the principles and obligations set forth by the General Data Protection Regulation (EU Regulation 2016/679, “GDPR”), the California Consumer Privacy Act of 2018 (“CCPA”), and other relevant regulations.

2. Scope of Policy and Data Controller Role

This Privacy Policy applies to all individuals accessing and using empoweredmomhq.com and covers all personal data we process in connection with these services. Empowered Mom HQ is the data controller for purposes of all personal data collected and processed under this policy, determining the purposes and means by which such data is processed.

If you have any questions about this Privacy Policy or the processing of your personal information, please contact us at [email protected].

3. Categories of Data Processed

We may collect and process the following categories of personal data:

(a) Usage Data
Includes information collected automatically through your use of our website, such as IP address, browser type, referring/exit URLs, pages viewed, time spent on pages, date/time stamps, and clickstream data.

(b) Account Data
Includes information you provide during account registration or user profile creation, such as your full name, email address, phone number, billing/shipping address, and any authentication credentials.

(c) Profile Data
Includes demographic information, preferences, interests, purchases, and behavioral insights gathered from your interactions with our services and marketing materials.

(d) Communication Data
Includes records of your correspondence with us, such as inquiries, support tickets, chat logs, contact form submissions, and follow-up communications.

(e) Technical Data
Includes data related to your device and technical configuration, such as device model, operating system, browser plugin types and versions, time zone setting and location, and network information.

(f) Transaction Data
Includes information about payments and purchases, including transaction records, payment method details (processed through secure third-party providers), delivery information, and product history.

(g) Preference Data
Includes your communication and marketing preferences, opt-in/opt-out choices, and expressed interests in products or services.

4. Legal Bases for Processing

We process your personal data only where a valid legal basis exists:

– Performance of Contract: To deliver services you have requested, including user authentication, order processing, and account management.
– Legitimate Interests: To improve user experience, detect violations, analyze usage patterns, promote security, and carry out administrative tasks, provided such interests are not overridden by your data protection rights.
– Consent: Where explicit consent is required, such as for marketing emails or optional cookies, we will only process your data once consent has been obtained.
– Legal Obligation: To comply with applicable laws and lawful requests by public authorities.

5. Your Rights

Subject to applicable legal requirements, you have the following rights regarding your personal data:

– Right of Access: Obtain confirmation of whether we process your personal data and receive access to a copy.
– Right of Rectification: Request correction of inaccurate or incomplete data.
– Right of Erasure (“Right to be Forgotten”): Request deletion of personal data under certain circumstances.
– Right to Restrict Processing: Request that we restrict the processing of your personal data where legally applicable.
– Right to Data Portability: Receive your personal data in a commonly used and machine-readable format for transfer to another controller.
– Right to Object: Object to processing based on our legitimate interests, direct marketing, or profiling.

You may exercise your rights by contacting us at [email protected]. We may request proof of identity before fulfilling your request and will respond within legally mandated timelines.

6. Security Measures

We implement appropriate technical and organizational measures to safeguard your personal data against unauthorized access, alteration, disclosure, or destruction. These include:

– End-to-end encryption of sensitive data during transfer and storage
– Role-based access controls and authentication procedures
– Regular data backups and system integrity checks
– Employee training on data protection compliance and awareness
– Secure server locations with restricted access

Despite the measures we take, no digital platform is entirely immune from risks, and we encourage you to take personal precautions when using the internet.

7. International Transfers

Your data may be processed, stored, or transferred outside of your jurisdiction, including to countries that may not provide the same level of data protection as your home jurisdiction. Where such transfers occur, we rely on standard contractual clauses approved by the European Commission or other appropriate safeguards recognized by applicable data protection laws, ensuring equivalent protection for your information.

8. Data Retention

We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting obligations:

– Usage and Technical Data: Retained for up to 26 months for analytics and security purposes.
– Account and Communication Data: Retained for the duration of your account and up to 5 years post-closure.
– Transaction Data: Retained for 7 years for legal and tax compliance.
– Preference Data: Retained until you revise your marketing preferences or withdraw consent.

Where data is no longer required, it will be securely deleted or anonymized.

9. Cookie Policy

Our website uses cookies and similar tracking technologies to enhance your experience and collect data about interactions. These include:

– Essential Cookies: Necessary for core functionality such as authentication, security, and network management.
– Functional Cookies: Enable site personalization and remember your preferences.
– Performance Cookies: Collect data for understanding how users interact with the site, to improve functionality and user experience.
– Analytics Cookies: Measure audience, traffic sources, and page popularity using anonymized and aggregated data.

10. Cookie Management and Compliance

Upon visiting empoweredmomhq.com, you are presented with a cookie notice and consent mechanism in accordance with GDPR and CCPA. You may:

– Adjust your preferences using the cookie banner or settings panel.
– Withdraw previously given consent at any time.
– Manage or delete cookies via your browser settings.

California residents may also opt-out of “sale” of personal information under the CCPA by contacting us at [email protected].

11. Children’s Privacy

Our services are not directed to, nor do we knowingly collect personal data from, children under the age of 13. If we become aware that personal data has been submitted by a child under 13 without verifiable parental consent, we will promptly delete such information.

If you are a parent or legal guardian and believe we may have inadvertently collected personal data from your child, please contact us immediately at [email protected].

12. Policy Updates & User Notifications

We reserve the right to update or amend this Privacy Policy to reflect legal or operational changes. Updated versions will be posted on this page. Where required by applicable law, users will be notified via electronic communication or on-site popups to provide an opportunity for review.

It is your responsibility to review our Privacy Policy periodically to ensure you remain informed of how we protect and process your personal data.

13. Contact

For any privacy inquiries, data access requests, or concerns about this policy, please contact us at:

Email: [email protected]

We are fully committed to upholding the highest standards of data privacy and protection. If you believe your rights under applicable data protection laws have been violated, you may also file a complaint with your supervisory authority, though we invite you to contact us first to resolve any concerns.

At Empowered Mom HQ, user privacy is not just a policy—it is a foundational principle. We value your trust and are committed to processing your data lawfully, transparently, and respectfully.